Project Tool Breakdown & Areas of Focus

Core Style Guide
​Your Core Style Guide is our form of a Visual Identity. Blending your existing Brand Identity elements, such as Typefaces, Color palettes, and Logos with our team's creative expression. We create a Core Style Guide, that sets a refreshed tone of your look and feel. This will give you a default buildout that both our team and yours can reference when creating assets for your community. Over time, you will see consistency across your Brand Identity and your long-term creative vision.

Buildout Tool
​Buildouts are foundational in our creative process. Each buildout consists of your vision, a mood board presentation, and a first look, providing space for one round of feedback before the project is complete. Buildouts are perfect for Series, Events, Conferences, Campaigns & Ministry Buildouts that will have their unique design style, apart from your Core Style. Buildouts allow you to push the boundaries creatively and create out of the box.

Design & Motion Tools
​Projects consist of your weekly, monthly, or event needs. With Buildouts setting the tone, you can now start requesting all of your design/motion needs. Our team will continue to build off or be inspired by that buildout that was initially created.

1. Social Media Design
   ​e.g. IG posts, stories, highlights, FB headers

2. Email Graphics
   ​e.g. Headers, full graphic emails

3. Web Supplementary Graphics
   ​e.g. web banners, thumbnails, event slides

4. Promos/Ads/Slides
   ​e.g. Social ads, promo slides, event graphics

5. Print (Physical & Digital)
   ​e.g. Flyers, Large PDF(up to 30 pages), cards, posters, banners

6. Motion
   ​e.g. Social Media clips, captions, animated text, intro/promo animation, lyric videos, testimonials

If you have a need that is not on this list, let us know. Based on client requests, we may offer it in a BETA form or add it as a new tool.